Great design

I think good design principles are good for leaders to know and understand. Corporate identity is the basics, this is a useful departure for discussion I thought:
7 Practical Tips for Cheating at Design Improving your designs with tactics instead of talent.
1. Use color and weight to create hierarchy instead of size
2. Don’t use grey text on colored backgrounds
a.Reduce the opacity of white text
b.Hand-pick a color that’s based on the background color
3. Offset your shadows
4. Use fewer borders
a. Use a box shadow
b. Use two different background colors
c. Add extra spacing
5. Don’t blow up icons that are meant to be small
6. Use accent borders to add color to a bland design
7. Not every button needs a background color
https://medium.com/refactoring-ui/7-practical-tips-for-cheating-at-design-40c736799886